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Snap – Internal Communications Solutions.
19
Hot Tips for Internal Communicators
Snap tools overview
The Snap tools provide innovative channels to communication and interact with staff
At times that suit their work flow / they are more receptive
All tools have click-through link capability
All are able to be easily targeted to different groups of staff as appropriate
Snap is a cost effective, hosted, fully managed solution. In house versions are also available.
Snap Shots Screen savers – Digital Signage on the Screen saver
When we have staff suffering from information overload it can be a real challenge to communicate with
them. This is especially true if our messages are not considered urgent or immediately important to
staff. A great way to build awareness of key messages without being intrusive or adding to the email
burden is to use screensavers which can act as dynamic billboards around the business.
Snap Shots work just like standard screensavers do.....the difference is:
They can be quickly and easily changed
Target-able so different groups can receive different content
Can communicate passively or solicit a response from staff
Staff are able to upload one personal image as their own screensaver (optional)
Delivers messages at a time when staff are often most receptive (i.e. not right in the middle of
their work flow)
Can tempt staff to find out more via click through links
Brighten up office areas making them more dynamic and engaging. Like changing bill boards
around the business.
Screen savers are a great way to build awareness without being intrusive or causing annoyance.
Options include:
Sequencing images with text
Countdown clocks
Flash animated screensavers
Html screensavers
It is also possible to upload power-point slides or complete animated power-point sequences .
Most screensavers can typically be designed internally in less than half an hour. Web sites like
www.bigstockphotos.com make it really easy to find appropriate images. You can also develop
templates, e.g. in Power Point, Photoshop or any other similar application for updates such as events,
invitations and breaking news which can be updated in a couple of minutes.
Snap Staff Quiz – Staff Quiz Tool
In 30 days people typically forget 80% of what they have learnt if it is not reinforced. This applies to key
training and also to important messages. One answer is to reinforce such information via a quiz. The
Snap Staff Quiz tool was developed for this purpose and has the added bonus that it can be fun for staff
and build moral.
Snap Staff Quiz is quick to set up, easy to target to specific groups and it’s really easy for people to
answer. It ‘pops up’ on the employee’s computer and provides options to complete now or defer until
later. The Snap Administrator can specify how frequently and how often the quiz reappears until
completed. ‘Silent Quizzes’ that staff can opt into via a hyperlink can also be set up.
A ‘sixty second’ quiz can be short, punchy and really effective, especially if there’s a prize incentive
attached. When quizzes are set up in this way, very high participation rates are easily achieved.