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Snap – Internal Communications Solutions.
       21
Hot Tips for Internal Communicators
It works best as a benchmarking tool, a temperature check, or as initial research prior to the launch of a
more comprehensive (and time consuming) survey.
Results can be grouped by unit – which means that you can measure effectiveness of managers in areas
such as information cascade, or engagement – since direct supervisors have such an influence on
engagement, this can be an important.
Polls can be set up to allow confidential responses, which can be valuable in times of change and
uncertainty.
Snap Desktop Alerts – Desktop Alerts 
When we have some breaking news – such as a security alert or important update, Snap Desktop Alerts
become a really powerful tool.  It is a targetable Desktop Alert that ‘pops up’ on the targeted employee’s
computer screen.
Snap Desktop Alerts are persistent – the message will not go away until it has been viewed and acted
upon (if specified by administrator). ‘Read Now’ or ‘Read Later’ options are available or immediate full
display of the message can be specified by the administrator.  The size, position and prominence of the
Desktop Alert window can also be preset for each message. The user eventually has to open or respond
to the message to remove it from their screen (unless an expiry date or maximum reoccurrence option
has been specified)
Reporting options mean you can report on who has / has not opened the full message and/or clicked
links contained in the message.  This can be great for compliance applications.
Snap RSVP Invite – RSVP Alert Tool
Snap RSVP Invite is a meeting request or invite that behaves like a Desktop Alert. This tool is ideal for
maximising the impact of events such as change management briefing sessions or CEO road shows.
You can include explanatory text and ask employees to select which session or meeting they want to
attend.  Once responded to, Snap RSVP Invite will automatically populate the employee’s Outlook
calendar with the appointment.
Reporting tools in the content manager make it easy to see which staff are attending which sessions. 
You can plan room sizes, catering etc. and close off specific time slots as rooms become filled.
This is a great tool to use in times of change or crisis management.  One of the key rules around
managing change is to ‘communicate, communicate, communicate’.  It is really important to have face to
face time and provide opportunities for staff to ask questions and express their views.  However, it can
be tricky to get everyone in a room at the same time as staff still have jobs to do and can be very busy. 
Snap RSVP Invite can help.
Snap Video – Video Alert Tool
Snap Video is a Desktop Alert format that delivers video to targeted employee desktops: So your CEO
can’t be at the meeting?  No problem.  Use Snap Video and staff can see the commitment and intent in
the CEO’s eyes and hear the passion/empathy in their voice.  Snap Video’s targeting features mean that
you can stagger delivery of the video alert to different employee groups as required.  
Snap Staff E-Mag – Electronic Staff Magazine…with an important difference
Did you know that research show that the average office worker is interrupted 11 times per hour with
messages that have nothing to do with the task he or she is performing at that time? Each interrupt has
a cost.  It takes time for the employee to refocus back into their work.  Most emails, particularly those
that are targeted to ‘all staff’ contain generic information that does not have to be read there and then.
Snap Staff E-Mag allows anyone in the business to input these generic information updates into a one
stop magazine format. An ‘editor’ can quickly approve articles prior to their publication into the magazine.