Internal communications are critical to JUCY to reinforce the branding they have worked so hard to develop.
JUCY needed to communicate essential product updates, staff events, sales promotions and general HR messages to staff. The challenge was how to embed their highly distinctive brand across hundreds of outlets and staff in North America, Australia, New Zealand and the UK.
Not only was consistency of branding hugely important, but reinforcing its unique brand identity and ethos even more so.
Watch the video to see how JUCY’s alerts, tickers, pop-ups and screensavers were truly brought to life through vibrant animation and attention-grabbing style, all imbued with JUCY’s unique sense of humor and fun.