Benefits offered to employees are proven to lift employee engagement and morale – but are a significant cost to organizations.
Employee benefits are an important part of the HR toolkit and a valuable tool for displaying staff appreciation and encouraging a positive, productive culture. But it comes to nothing if staff aren’t aware of them.
Communicating staff benefits effectively can reduce the cost of these benefits by up to 20% each year. (Source: McKinsey Global Institute)
Communicating employee benefits helps organizations manage costs and maximize value. Staff can be assisted in understanding and using benefits, but to do this effectively requires internal communication that both raises awareness and drives action.
Expand knowledge
Headlines on scrolling news tickers inform staff of benefit updates and remind them about important dates, such as deadlines for enrolling. Educate staff on what’s in it for them through training sessions promoted via the RSVP tool.
Boost productivity
Use vibrant screensaver messages to showcase employee benefits on every computer screen.
Encourage use
Apply distinct branding to your benefit packages to make them more memorable, then promote staff enrolling and using them through prominent digital signage in staff common areas.
Improve appeal
Find out which benefits appeal most to different employee groups through a pop-up survey. Use insights gained to more accurately source new benefits and promote existing.
For improved communication without extra complication, the SnapComms platform offers more to today’s HR managers.